Brochures . . . why so boring?
My background is marketing and I know of no other industry where, en masse, such an opportunity to sell is passed up.
Bottom line, the property brochure is there to do one thing, to sell the viewing. No viewing, no sale.
Yet the majority of agents see it as an inventory, droning on about double panelled radiators, and cornicing to the ceiling. Boring, and probably rooted in tradition,” that’s how we have always done it”.
Brochures (online or print) should be exciting, take a look outside the industry.
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Neil Robinson posted on the forum topic iTurnip to rock the groceries market in the group Estate Agents: 5 days, 14 hours ago
Aaaaaa hahahahahahaha. I love it.
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admin posted on the forum topic iTurnip to rock the groceries market in the group Estate Agents: 6 days, 16 hours ago
Almost didn't spot the link
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Ben Harris started the forum topic iTurnip to rock the groceries market in the group Estate Agents: 6 days, 17 hours ago
An innovative new website has been launched to revolutionise the Grocery market sending leading supermarket chains into turmoil. The new site, the brainchild of Ben Harris, enables estate agents to buy and sell Fruit and Veg online to other participating members, offering significant saving over the traditional methods.
There are plans to make the site [...]
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Martin Smith posted on the forum topic Estate Agent Boards in the group Estate Agents: 1 week, 1 day ago
I think Darrin Carter put it best on Twitter recently ( http://twitter.com/carteragents/status/9182672098 ):
"if there is a board in your road FS or sold you will call that agent in to value"I.e. great for estate agents, less of a priority for home owners.
Martin
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Neil Robinson posted on the forum topic Estate Agent Boards in the group Estate Agents: 1 week, 1 day ago
It's about public perception. Lets say one agent stopped using boards – the public would not use that agent for obvious reasons.
If all agents in one town stopped using them, then I would imagine it wouldn't be long before either people used agents from out of town, or one agent re-introduces them to differentiate [...]
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iTurnip to rock the groceries market
Aaaaaa hahahahahahaha. I love it.
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Estate Agent Boards
I think Darrin Carter put it best on Twitter recently [...]
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Do many agents take laptops on valuations ?
What is the general opinion on showing clients examples of [...]
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Should residential Landlords be licensed?
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On February 24, 2010 Natalie Dunhill said: